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The Power Of Habit: Why We Do What We Do In Life And Business Quotes

The Power Of Habit: Why We Do What We Do In Life And Business by Charles Duhigg

The Power Of Habit: Why We Do What We Do In Life And Business Quotes
"I felt like everything I had ever wanted had crumbled. I couldn’t even smoke right."
"I felt desperate, like I had to change something, at least one thing I could control."
"The brain has this amazing ability to find happiness even when the memories of it are gone."
"Habits can be changed, if we understand how they work."
"Most of the choices we make each day may feel like the products of well-considered decision making, but they’re not. They’re habits."
"Habits, scientists say, emerge because the brain is constantly looking for ways to save effort."
"This process within our brains is a three-step loop. First, there is a cue, a trigger that tells your brain to go into automatic mode and which habit to use. Then there is the routine, which can be physical or mental or emotional. Finally, there is a reward, which helps your brain figure out if this particular loop is worth remembering for the future."
"As long as your basal ganglia is intact and the cues remain constant, the behaviors will occur unthinkingly."
"By learning to observe the cues and rewards, though, we can change the routines."
"It’s not just individuals who are capable of such shifts. When companies focus on changing habits, whole organizations can transform."
"A subconscious craving emerges in our brains that starts the habit loop spinning."
"Most of the time, these cravings emerge so gradually that we’re not really aware they exist."
"Once our brain learns that a doughnut box contains yummy sugar, it will start anticipating the sugar high."
"The habit only emerges once Julio begins craving the juice when he sees the cue."
"To overpower the habit, we must recognize which craving is driving the behavior."
"If you want to start running each morning, it’s essential that you choose a simple cue."
"Only when your brain starts expecting the reward, will it become automatic to lace up your jogging shoes each morning."
"We can build off that! What if Febreze was something that happened at the end of the cleaning routine?"
"No one craves scentlessness. On the other hand, lots of people crave a nice smell after they’ve spent thirty minutes cleaning."
"Belief is essential, and it grows out of a communal experience."
"For a habit to stay changed, people must believe change is possible."
"Keystone habits start a process that, over time, transforms everything."
"Keystone habits matter more than others in remaking businesses and lives."
"The habits that matter most are the ones that, when they start to shift, dislodge and remake other patterns."
"Habits are a three-step loop—the cue, the routine, and the reward."
"If we keep the same cue and the same reward, a new routine can be inserted."
"Everyone deserves to leave work as safely as they arrive, right? You shouldn’t be scared that feeding your family is going to kill you."
"The only people who got promoted were those who embraced the system."
"If you focus on changing or cultivating keystone habits, you can cause widespread shifts."
"Small wins are a steady application of a small advantage."
"Self-discipline predicted academic performance more robustly than did IQ."
"Making your bed every morning is correlated with better productivity, a greater sense of well-being, and stronger skills at sticking with a budget."
"When you learn to force yourself to practice for an hour or run fifteen laps, you start building self-regulatory strength."
"When people start habitually exercising, even as infrequently as once a week, they start changing other, unrelated patterns in their lives, often unknowingly."
"A five-year-old who can follow the ball for ten minutes becomes a sixth grader who can start his homework on time."
"The brilliance of this approach was that no one, of course, wanted to argue with O'Neill about worker safety."
"Every hospital relies upon paperwork to guide surgeries."
"Before any cut is made, a patient or family member is supposed to sign a document approving each procedure and verifying the details."
"If we don’t do this quickly, he’s gonna die."
"If that’s what you want, then call the fucking ER and find the family!"
"In the meantime, I’m going to save his life."
"The unwritten rules in this scenario were clear: The surgeon always wins."
"There was no hematoma. They were operating on the wrong side of the head."
"The surgery, which should have taken about an hour, had run almost twice as long."
"The hospital paid a settlement and the surgeon was barred from ever working at Rhode Island Hospital again."
"Destructive organizational habits can be found within hundreds of industries and at thousands of firms."
"Almost always, they are the products of thoughtlessness."
"There are no organizations without institutional habits."
"But sometimes, even destructive habits can be transformed by leaders who know how to seize the right opportunities."
"Much of firm behavior is best understood as a reflection of general habits and strategic orientations coming from the firm’s past."
"Routines provide the hundreds of unwritten rules that companies need to operate."
"Most companies roll along relatively peacefully, year after year, because they have routines—habits—that create truces."
"Companies aren’t families. They’re battlefields in a civil war."
"Organizational habits offer a basic promise: If you follow the established patterns and abide by the truce, then rivalries won’t destroy the company."
"It’s okay to be ambitious, but if you play too rough, your peers will unite against you."
"I thought somebody had broken in and I strangled her."
"I don’t know. But the law is the law and you’re under arrest."
"We are, therefore, asking every Negro to stay off the buses Monday in protest of the arrest and trial."
"People want to visit places that satisfy their social needs."
"We’re cracking the code on how to keep people at the gym."
"For example, during an in-store transaction, our research tool can predict relevant offers for an individual guest based on their purchases."
"If you dress a new something in old habits, it’s easier for the public to accept it."
"The offers kept coming. Every week another casino called, asking if she wanted a limo, entry to shows, plane tickets."
"I’ve called and asked about it, and the operator said it’s too exclusive to give out information over the phone."
"She would often play for hours at a stretch."
"I really believed I might win it back. I’d won before. If you couldn’t win, then gambling wouldn’t be legal, right?"
"Neurologically speaking, pathological gamblers got more excited about winning."
"To pathological gamblers, near misses looked like wins."
"People with gambling problems got a mental high from the near misses."
"Real neurological differences impact how pathological gamblers process information."
"Every other scratch-off ticket is designed to make you feel like you almost won."
"But when we look at the brains of people who are obsessive gamblers, they look very similar—except they can’t blame it on a medication."
"By 1975, the EPA was issuing more pollution standards than almost any other agency in the federal government."
"Routines are the organizational analogue of habits in individuals."
"Small wins fuel transformative changes by leveraging tiny advantages into patterns that convince people that bigger achievements are within reach."
"Willpower is the single most important keystone habit for individual success."
"Self-discipline has a bigger effect on academic performance than does intellectual talent."
"The company identified specific rewards and penalties that would motivate employees to embrace new routines."
"If you use up your willpower early in the day on trivial matters, you'll have less reserve for more important decisions."
"An impatient crowd might overwhelm an unprepared employee, leading to a poor customer experience."
"After a while, the journal became a habit and the key to sustained weight loss."
"The Neural Correlates of Subjective Value During Intertemporal Choice."
"Are Attractive People Rewarding? Sex Differences in the Neural Substrates of Facial Attractiveness."
"Neural Mechanisms of Social Influence in Consumer Decisions."
"Marketing Actions Can Modulate Neural Representations of Experienced Pleasantness."
"Intensely Pleasurable Responses to Music Correlate with Activity in Brain Regions Implicated in Reward and Emotion."
"The Neural Correlates of Behavioral Preference for Culturally Familiar Drinks."
"Neurons in the Orbitofrontal Cortex Encode Economic Value."
"Neurobiological Regret and Rejoice Functions for Aversive Outcomes."
"The Cortical Topography of Tonal Structures Underlying Western Music."
"Neural Dynamics of Event Segmentation in Music: Converging Evidence for Dissociable Ventral and Dorsal Networks."
"The Subjective Experience of Pain: Where Expectations Becomes Reality."
"Action Representation of Sound: Audiomotor Recognition Network While Listening to Newly Acquired Actions."
"Musical Structure Is Processed in ‘Language’ Areas of the Brain: A Possible Role for Brodmann Area 47 in Temporal Coherence."
"Neural Economics and the Biological Substrates of Valuation."
"A Framework for Studying the Neurobiology of Value-Based Decision Making."
"Motor Dyscontrol in Narcolepsy: Rapid-Eye-Movement Sleep Without Atonia and REM Sleep Behavior Disorder."
"Violence During Parasomnias: Forensic Implications."
"Rapid Eye Movement Sleep Behavior Disorder: Demographic, Clinical, and Laboratory Findings in 93 Cases."
"Common Law—Henry II and the Birth of a State."